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On Demand

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Not yet rated
Categories:
Business Practices |  Professionalism
Duration:
1 hour
Format:
Audio and Video
Short Description:
Just like onions, QRCs have a lot of layers.
Base Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   1
Categories:
Business Practices |  Consulting
Duration:
56 Minutes
Format:
Audio and Video
Short Description:
If “the most human company wins” in our chaotic, competitive marketplace (as Mark Schaefer wrote in Marketing Rebellion), qualitative researchers are well-positioned to help. Whether or not we have a seat at our ideal client’s table, we dwell at the intersection of marketing, strategy, and humanity. Our value is rooted in the connections we form with both our clients and respondents to reveal real-world insights about the human experience. QRCs are wrestling with new realities – such as global business uncertainty, fragmentation in the “insights” space, and in-house DIY research – mostly shaped by the disruption of technology, which makes the job of humanizing business decisions very challenging. These new realities have far-reaching implications for us, demanding that we proactively adapt and create new opportunities and avenues to deliver value to businesses and organizations.
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$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
   1
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Duration:
2 Minutes
Format:
Audio and Video
Short Description:
Moderators who excel at asking targeted probing questions, will be able to uncover a deeper level of insights than their peers. There are many types of probing questions. In this video, clarification, elaboration, comparison, and hypothetical questions will be discussed, which will help build the foundation for asking probing questions.
Base Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Categories:
Business Practices |  Consulting
Duration:
58 Minutes
Format:
Audio and Video
Base Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   2
Duration:
48 Minutes
Format:
Audio and Video
Short Description:
October Academic SIG meeting
Base Price:
$0.00
Price with Discount:
$0.00

On Demand

Total Credits: 1 Advance Credits

Average Rating:
   15
Categories:
Communication |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Search Description:
As researchers and marketers, we know that perspective can drive insight and that the ability to change your perspective is critical to capture the entire picture. This session will review the importance of perspective and different techniques to actively use perspective as a research tool. We will share tips and tools for: discerning your own perspective, uncovering the perspective of respondents; and, better understanding the perspective of your colleagues, clients or team. In addition to the presentation, there will be small group hands-on exercises and large group debrief discussions about ways the exercises can be utilized in your own work. About the Series: For Curated Creativity Conversations, we specially curate content and lead discussions about creative tools and techniques, ideas, and inspirations that will impact your business, your research, and your life.
Short Description:
The C&I SIG leaders are excited to announce our first live speaker as part of our new interactive series, Curated Creativity Conversations. Chelle Precht will host “Perspective: Is It a Fluke?” a 90 - minute session on November 16, 2022 at 10 AM Pacific/1 PM Eastern via Zoom. The event is free and exclusively for QRCA members.

On Demand

Average Rating:
   3
Categories:
Moderating/Facilitation |  Professionalism |  Communication
Duration:
2 Minutes
Format:
Audio and Video
Short Description:
Questioning skills drive the success of great moderators. By asking open-ended questions a skilled moderator can elicit a deeper understanding of the participant's thoughts, feelings, beliefs, and behaviors. In this video, the 5 “W’s” are discussed as good starting points for asking open-ended questions.
Base Price:
$0.00
Price with Discount:
$0.00

Other - Physical

Total Credits: 1 Advance Credits

Average Rating:
Not yet rated
Short Description:
Non-QRCA activities may also count toward Advance status. To qualify, these events must have content that is relevant specifically to the practice of qualitative research. To apply for Non-QRCA Advance points go here: https://www.qrca.org/page/advance_program
Base Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Duration:
12 Minutes
Format:
Audio and Video
Short Description:
Following up on the informative Virtual Vendor Series that QRCA hosted early in the pandemic, we are hosting quarterly Virtual Solutions Partner Events to give you the latest and greatest tools and information.
Base Price:
$0.00
Price with Discount:
$0.00

On Demand

Average Rating:
Not yet rated
Categories:
Consulting |  Research Design
Duration:
1 Hour
Format:
Audio and Video
Short Description:
This session is a practical guide to Behavioral Science, the heuristics that most affect market research, and some clear-cut ways to do better research with this understanding. Although many of the examples provided relate to health care, the information applies to research in any setting. The webinar is based on one of the top-ten rated presentations from QRCA's 2019 annual conference.
Base Price:
$0.00
Price with Discount:
$0.00

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