The writing is on the wall. UX, and user research in particular, will play a transformative role in our global future. Our industry is catapulting as our world is getting smaller and we are becoming a more conscious and interdependent planet. The big problems and opportunities we face (about climate control, energy, healthcare, clean water, waste, war, space, education, accessibility, social justice, diversity and inclusion, and more) create a greater need to understand the attitudes and behaviors that will help us evolve sustainably. It’s UX design and research that will help us create the future products, services and messages that will contribute to a greater good. While we are more aware of these issues than ever before, we're also more remote, distributed and, in many ways, both advanced and divided. We need to understand our local and global attitudes and behaviors as part of the bigger ecosystems that we live in today. And tomorrow. We've moved from being “user-centric” to “human-centric.” Next, UX, and user research specifically, will transform our industry to become “universe-centric”. This powerful keynote will help you identify your role in this transformation and inspire and empower you to play your part.