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QRCA + Burke Institute Learning Series - Creating Welcoming Introductions (3)
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During qualitative interviews, moderators create their own unique introductions that help them start building a connection with their respondents.  Those first few minutes set the tone for the entire interview or focus group and are great guidelines for how you want people to engage during the qualitative interview.  The video that follows helps provide a few tips to consider for creating your own introduction that matches your style and goals. 

Jim Berling, Burke Institute

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